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Words are a mighty powerful thing in business.

There are so many commonly used words that business owners throw around to make the magic happen at networking events or important meetings. Words like efficiency. Time management. Money-saving.

These big words do indeed pack a commanding punch for any business’ bottom line.

But none of that matters without one very important thing: people. And the buzzword that makes a difference for them? Compassion.

Ultimately, it’s the people who are managing their time efficiently who are saving money. All of those heavy-hitting, ball busting buzz words mean nothing without the team that puts them into practice.

When it comes to working in your business instead of working on your business, research shows it’s the people who make all the difference.

The results of a 2011 study conducted at Oxford demonstrate the importance of making connections to a number of necessary talents in the workplace. Creativity and resiliency are among the ways connections improved the lives of those in the study, and those are incredibly valuable tools for every member of your team.

In an October 2017 article, the writers at Harvard Business Review take it a step farther by making a case for the positive impact workplace connections can have on productivity.

The article highlights four ways that people can be more compassionate in the workplace:

  1. Sharpen your skills in noticing suffering (which can be tough to spot at times)
  2. Perfect your capacity for inquiry (it’s okay to start by simply asking if the other person is okay!)
  3. Making work more meaningful (involve everyone in discussions and have a clear purpose as a team)
  4. Tune into your feelings of concern and be creative (put your empathy to work)

The truth about happiness at work has been researched time and again, with the results often pointing to a common theme: A happy worker is a productive worker. It really is that simple.

This is not to say words like efficiency, productivity, and time management aren’t important. All small business owners know there are plenty of words to keep track of these days.

But none of those words really matter without what might just be the most important buzzword of all: compassion.